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Teka showroom
Shanghai

Teka showroom

2023Retail
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The showroom is organised as a route and colour supplies the plan. A blue soffit drops from the ceiling and follows the main aisle; the structure, painted red, stays visible above the demonstration kitchens.

The threshold is marked by a solid wall. The backlit logotype stands off it in relief, with its Chinese line and the founding date, and the red box leans into it at the corner. A visitor knows where they are before seeing a product.

The kitchens are real and complete. A black island takes the induction hob, a second run carries the stainless sink, the ovens stack in a column, and the refrigerator closes the view. The cabinetry comes in matt black, white and grey, all on flush fronts.

The floor separates the uses. A band of pale oak marks the shopfront aisle, grey carpet absorbs sound in the demonstration areas, and glossy glazed tile takes the entrance from the mall. The blue lightboxes provide the rest of the illumination.

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